Do you think selling is difficult? Most people would think so, but it’s not true. What is certain about selling is, “Selling is Not about Luck”. It’s about your ability to help your prospects to solve their problems with your solutions. You don’t sell; you help your prospects to make a wiser buying decision. Hence, the keyword in selling is the ultimate “needs identification”.
Arguably the toughest aspect in selling to corporate is overcoming a sales objection. As many experienced salespeople know, most sales calls are met with at least one objection. Overcoming sales objections is possibly the biggest differentiator between those who succeed and those who don’t.